CHALLENGE

A salon company needs a competitive back-to-school campaign.

SOLUTION

Tap into time-saving in a new way to tout differentiating brand values.

ROLE

Art Director | Designer

Great Clips is all about saving time with their online check-in app. We asked kids what they'd do with more time during this busy season, with hilarious results.

In-store signage utilized campaign messaging and got people to engage with us.

We joined in to pontificate about how we'd spend more minutes, too.

After the bell rang, we got to show how awesome our campaign was.